Creator programme terms

1. Who we are

Airlift is a trading name of Bonsai Brands Ltd, 124 City Road, London, EC1V 2NX, company number 16102848. In these terms, "we", "us" and "our" mean Airlift. These terms are between us and you as a creator or professional in the programme. You take part as a business, not as a consumer. When you tick the box on the application form, you agree to them.

2. Joining

You must be 18 or over and apply through our application form. We approve applications at our discretion and don't have to give a reason if we turn one down. One account per person: please don't open a second account, under any name.

3. Your link and how sales are tracked

Once you're approved, you get your own link. When someone clicks it, a cookie records that they came from you, and it lasts 30 days. If they order within those 30 days, the sale is credited to you. If they click another creator's link after yours, the last click wins and that creator gets the sale.

Tracking needs the visitor to accept marketing cookies on our website. If they decline or block them, we may not be able to credit the order to you. Tracking and your dashboard are run by UpPromote.

4. Commission

You earn 15% of the product value of each order credited to your link. Product value is what the customer paid for products after any discount, not counting delivery or any free items added to the order.

• Subscriptions earn commission on their first order. Later renewals don't.
• Refills and other one-time orders earn commission like any other order.
• Your own orders don't earn commission.

If an order is refunded, in full or in part, we reverse the commission on it, even when the refund comes months after the order. If we've already paid you for that order, we take the amount off a later payout.

5. Payouts

We check each referred order before approving its commission. Once a month we pay your approved commission by PayPal or bank transfer, as long as your balance has reached the minimum shown in your dashboard. The dashboard lists each order, its status and what we've paid you.

6. Your free kit

When we approve you, we send you a free Airlift kit so you can try it before you talk about it. We'll ask which colour you'd like. It's one kit per creator, and it can't be resold.

7. What your followers get

Anyone who buys a kit or plan through your link gets 30 free prep pads added to their order. Your link adds them, so there's no code to enter. The pads come with a kit or plan, not with refills or accessories bought on their own, so describe the offer as "30 free prep pads with a kit or plan".

8. Labelling your posts as ads

UK advertising rules treat a post as an ad when you're paid or gifted something for it. So label every post, video and story that features Airlift as an ad, including later ones and posts about your free kit. Use #ad at the start, or the platform's paid-partnership label.

9. Your content

You keep ownership of what you make. When you publish content that features Airlift, you give us a non-exclusive, royalty-free, worldwide licence to use, edit and publish it, including in paid ads on any channel. We don't pay extra for this. The licence carries on after you leave the programme, so ads that are already running can keep running.

You confirm that the content is yours, that you have the right to give us this licence, and that everyone who appears in it has agreed. We may edit it for length or format, but we won't change what you said or make it look as though you made a claim you didn't.

10. What you can say about Airlift

Only say what our website says about Airlift. It isn't a medical device, so don't make medical claims: don't say it cures or treats anything, don't promise it stops snoring, and don't mention sleep apnoea. Share your own experience honestly, without turning it into a promise for anyone else. Describe the follower offer as "with a kit or plan".

11. Programme rules

• Don't bid on "Airlift" or our website address in paid search ads.
• Don't post your link or the offer on coupon, voucher or deal websites.
• Don't link to, list or resell Airlift on Amazon or any other marketplace.
• Don't send spam or messages people didn't ask for.

If you break these rules, we can withhold commission on the orders affected and end your place in the programme.

12. Leaving the programme

You can leave at any time by emailing us, and we can end your place at any time. Either way, we still pay any valid commission you've earned and haven't been paid yet, once it's approved. The content licence in section 9 carries on.

13. Changes to these terms

We may update these terms. If a change affects what you earn, we'll email you before it takes effect, and it won't apply to commission you've already earned.

14. Law and contact

These terms are governed by the law of England and Wales, and the courts of England and Wales deal with any dispute. Questions about the programme: creators@airliftbreathing.co.uk.